Take your career to the next level with AAFT School of Advertising

Study Public Relations with Industry Experts and PR Practitioners

Studying for the Masters in Journalism & Mass Communication with specialization in Public Relations – the flagship qualification from AAFT School of Advertising – will enable you to operate more strategically with confidence. It will do this by equipping you with the advanced knowledge you need to design effective PR strategies. The fundamentals of mass communication and journalism will give students a competitive edge with advanced understanding of communication.

PR folks need to keep up with the ever-evolving digital world to stay relevant. Students often say that taking this Public Relations degree has transformed the way they work in the field. AAFT’s approach is to relate the theory to practice, that is, to make students understand how communication works and facilitate them to discover how to design and plan winning campaigns. The PR program teaches creative communication techniques to increase audience engagement and to understand the industry in more practical way.

Public Relations courses at AAFT are a great way to develop your external communication skills or gain a solid introduction to media relations. All the students will experience an enriching learning from our academic experts, senior practitioners and others working in PR. The Institute assists students with Public Relations internships where they engage with a particular organization and work towards developing a favorable corporate image in the eyes of public at large, customers, suppliers, government, media, competitors, shareholders, employees and the society. The overall practical exposure AAFT gives its students helps build a strong foundation for their public relations careers.

Our Courses

2 Year M.A. Advertising & Brand Communication
2 Year M.A. Public Relation & Events
1 Year PG Diploma in Advertising & Brand Communication
1 Year PG Diploma in Public Relation & Events

Institute Name
AAFT School of Advertising, PR & Events

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